Social Media

25 Apr '14

Is everybody jumping the gun on Health Apps?

Health driven technology has been the talk of the tech town for a while now. Acquisitions, product concepts and even some launches from the gadget giants of the world have brought this segment to life. Fitness Apps like Noom have … Read More

24 Apr '14

nitinpahuja

No Comments

Marketing Social Media Technology

Facebook Quarterly Results: Mobile dominates

Facebook reported a stellar set of quarterly numbers. While the growth was robust across all offerings, mobile advertising sales seems to have outstripped all others. Over 59% of the advertising sales revenue came from mobile vis-a-vis 53% in the … Read More

23 Apr '14

nitinpahuja

No Comments

About the Author Indian Market Marketing

Career Case- Media Integration

Background

The prospective client is the biggest consumer IT company in the world
Spends majority of its marketing budget with the competition on account of better media integration options
The whole sales leadership wants to get proportionate share before … Read More

23 Apr '14

nitinpahuja

No Comments

Marketing Social Media Technology

Case for Video Marketing on Facebook

Statista & Mashable recently came up with this insightful chart about what are people posting on Facebook.

The chart clearly outlines the domination of photos on FB and I am sure your own experience on the social network will justify … Read More

19 Jan '14

nitinpahuja

No Comments

Blogging Indian Market Lifestyle

iBeacon- The new Marketing Wand

Apple’s one slide presentation on the iBeacon technology at IOS7 launch event might well turn out to be NFC’s obituary. iBeacon is Apple’s rendition of a ‘Bluetooth Low Energy’ device that can transmit data (small files) within the range of … Read More

07 Mar '11

nitinpahuja

No Comments

Social Media

Angry Birds coming to Facebook

By now, almost the whole world knows about Angry Birds, one of the most downloaded games ever, 75 million to be exact.

According to All Facebook, The official Angry Birds page on Facebook says that … Read More

07 Mar '11

nitinpahuja

No Comments

Social Media

Angry Birds coming to Facebook

By now, almost the whole world knows about Angry Birds, one of the most downloaded games ever, 75 million to be exact.

According to All Facebook, The official Angry Birds page on Facebook says that … Read More

02 Mar '11

nitinpahuja

2 Comments

Social Media

11.6 hours survey scam spreads like wildfire on Twitter

A new Twitter scam is making the rounds, spreading through accounts of unsuspecting users who have been duped into clicking on a link that claims to reveal how many hours they’ve spent on Twitter.

The scam … Read More

03 Feb '11

nitinpahuja

5 Comments

Social Media